![]() Common LinkedIn Summary MistakesĪs mentioned above, one of the biggest mistakes you can make is just rehashing your work history. Incorporate those whenever possible, increasing the odds that they’ll see the value you provide and will show up in search results. Consider what hiring managers and recruiters typically want to find when filling jobs like the kind you want to have. You can use the basic tenets to guide your writing if you get stuck, so keep the technique in mind as you work to craft a great summary.Īs you write, make sure to include relevant skills and traits. MIKE'S TIP: You’ve likely heard how helpful the STAR Method is for answering behavioral interview questions, but did you know that it can work on your LinkedIn summary, too? The STAR Method is all about how you can turn your experiences into stories. Craft them into an engaging narrative, punctuating it with impressive metrics. When it comes to the content, focus on your talents and accomplishments. If you don’t enthrall them in those first couple of sentences, they won’t. You have to entice people to click “show more” to get to the rest. On mobile devices, it’s truncated even more. Only the initial 300 characters shows when your profile is viewed on a computer. Why? Because the summaries aren’t on full display. Cover your bases, but don’t screen yourself out of opportunities by mistake.Īdditionally, make sure your first 300 characters or so really pack a punch. You aren’t updating this section every time you apply for a job, so it’s best to use a slightly broader stroke. While you want to speak to your ideal field or niche, don’t draw down onto one job or employer. One point that is critical to understand is that, unlike a cover letter or resume, your LinkedIn summary shouldn’t be overly targeted. By understanding what a good LinkedIn summary looks like, you can make sure yours fits the bill. We want to make sure that doesn’t happen. After all, nothing welcomes writer’s block like unlimited options. It seems like you can technically take your LinkedIn summary in any direction, and that could leave you paralyzed. NOTE: Also be sure to check out our companion piece on Linkedin Headline Examples! What Makes a Great LinkedIn Summary?Īlright, we know the description above is a little ambiguous. It’s a free-form supplement, giving you the ability to give your career some context, highlight a bit of personality, and otherwise put your best self on full display. It’s a spot where you can discuss yourself freely, using your own words. So, what is the LinkedIn summary section for? ![]() Plus, that approach is ridiculously boring. If all you do is rehash your work history, you’re missing out on an opportunity. After all, you don’t want to spend valuable time creating one only to realize later that a LinkedIn summary isn’t what you thought it was.įirst, unlike the name suggests, you don’t want to simply summarize your profile in this 2000 character space. Let’s light that candle, shall we? What is a LinkedIn Summary?īefore we dig into how to write a LinkedIn summary, let’s talk about what one is and its purpose. With the right approach, your LinkedIn summary can be a shining beacon, like a lighthouse cutting through the fog of blasé profiles. That’s no small feat.īut you aren’t afraid of a little challenge, right? It’s the fact that you have to stand out in the veritable sea of other people on the platform. ![]() Holy cow, right? Not only is that an impressive figure, but it also showcases the trial many LinkedIn users face when crafting their LinkedIn summary and the rest of their profile. That’s more than double the population of the United States. Today, there are over 675 million LinkedIn users.
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